DOOR2DOOR - DESIGN - PRINT - MARKETING SERVICES

Going door-to-door isn’t going to make you a millionaire by next week. Be realistic about your expectations -- and also be realistic with any canvassers you hire to go door-to-door for you. Traditionally, grassroots efforts have been used when there's a very small marketing budget. The reason is that grassroots campaigns thrive on word of mouth and natural placements. It can be a frustrating job with a lot of rejection, and it’s only worse if someone goes in expecting nothing but credit card numbers and referrals. Whatever your business is, and wherever it is located, you should be able to find out an expected response rate to serve as a benchmark. Use that as an initial guide to determine whether your own efforts are effective, and adjust as necessary if you fall below that threshold.